Monday Marketing Minutes – The Difference Between a Good and a Great Brand
How to Get on TV. Or Not.
The workshop was titled “How to get on TV.” I was given two and a half hours to show the conference attendees exactly what they needed to do to generate television appearances. There’s a lot that needs to be done in order to end up with a coveted spot in front of the...
Monday Marketing Minutes – Building Brand Value: Repeat. Repeat. Repeat.
Monday Marketing Minutes – Take Advantage of Every Media Opportunity
