by Bruce Turkel | Dec 20, 2011 | Uncategorized
In today’s social media-savvy world, one of the most important things you can do to increase your opportunities is to generate buzz. There are a number of activities you can undertake to increase your public perception and generate the kind of buzz that has the...
by Bruce Turkel | Dec 12, 2011 | Uncategorized
My daughter sent her college applications out a couple of months ago and is waiting for her acceptance letters to arrive in the mail. So far she’s received two green lights and no turndowns so I’m proud to report she’s two for two. She wrote her college application...
by Bruce Turkel | Dec 5, 2011 | Uncategorized
The other day Patrick sent an email suggesting that I link my blog email titles to my actual blog at https://www.turkeltalks.com . That way, readers could add the posts they’re interested in to their InstaPaper accounts and read them at their leisure. Post my blog to...
by Bruce Turkel | Nov 28, 2011 | Uncategorized
Those of you who know me or have been reading this blog for a while know that I am obsessed with traveling light. In my mind, there are only two types of luggage: carry-on and lost. I prefer the first kind. I’m very careful with what I carry and how I carry it. I...
by Bruce Turkel | Nov 22, 2011 | Uncategorized
It was in middle school literature classes that literary tools such as onomatopoeia, sarcasm, and symbolism, were first introduced. I had already learned about onomatopoeia from Mad magazine where the sound effects balloon blasting out of a shotgun in a saloon read,...
by Bruce Turkel | Nov 15, 2011 | Uncategorized
Last week we talked about people and companies who have botched their brands, such as Toyota, Lightsquared, and Herman Cain, and companies who managed crises superbly, including Tylenol and Ferrari (TurkelTalks: They Never Even Saw It Coming). But who knew that an...
