by Bruce Turkel | Jan 23, 2011 | Uncategorized
In last Wednesday’s USA TODAY, there was an article titled, “Funeral homes discover new life.” It described a new trend across the country where traditional funeral homes are marketing their centers “not just as a place to mourn the dead, but as sites for events...
by Bruce Turkel | Jan 17, 2011 | Uncategorized
Sitting in an airplane on my way to speak at the National Speakers Association Keynote Lab and mainlining my daily fix of The New York Times, I came across an advertising article by my friend Stuart Elliott titled “The Game Plan? Returning to What Works.” Elliott...
by Bruce Turkel | Jan 10, 2011 | Uncategorized
Technology has changed everything. And in last week’s blog post, The Five Rules for Creative Success in 2011, we talked about the five factors we’ll need to deal with in order to manage for results in the brave new world: 1 The Future Started Yesterday – Online...
by Bruce Turkel | Jan 3, 2011 | Uncategorized
Seems like many of the blogs I read just posted their best or worst of lists for 2010. I thought maybe it would be a little more useful to create a list of five important ideas for marketing success in 2011. 1 The Future Started Yesterday. When I speak on social media...
by Bruce Turkel | Dec 28, 2010 | Uncategorized
Christmas Eve morning 2010. We’re jogging along School House Road approaching Sunset Drive on our way back to the cars and breakfast. As we reach the red light, it switches to green and we cross Sunset in front of the lines of cars now stopped on the much busier...
by Bruce Turkel | Dec 20, 2010 | Uncategorized
Depending on when you started reading this blog it may or may not be obvious to you that it’s an experimental and constantly evolving work-in-progress. When I started the blog in August of ‘06, I had no idea what I was doing. I knew that I wanted to begin a dialog and...
