The Winner of Last Night’s Debate

by | Oct 16, 2008 | Uncategorized

From my friend and frequent guest blogger Owen Frager: One of our first thoughts after last night’s debate: who owns JoeThePlumber.com? Turns out it’s the domain name of plumber Joe Francis in Amarillo, TX, and it turns out everyone else has had the same...

Best Global Brands

by | Oct 3, 2008 | Uncategorized

VIA Business Week Gutsy marketers spend into the teeth of a recession. Several of BusinessWeek’s 100 Best Global Brands are doing exactly that by Burt Helm Every time a recession threatens, executives glare at the balance sheet and wonder aloud about one...

The Medium Is The Message, Part IX

by | Sep 18, 2008 | Uncategorized

To remind the chilly Sydney and Melbourne markets that even in winter (it’s winter now in Australia, btw) the weather is warm enough to enjoy Queensland’s beaches, 24 flashers were deployed throughout high traffic areas. Click here for more examples of The Medium Is...

Marketing Communities

by | Sep 15, 2008 | Uncategorized

Between trips to Austin, Houston, Santa Fe, Taos and Albuquerque recently, I was invited to talk about marketing communities to my neighbors at the South Miami Merchants’ Associations. It’s a quick 15 minutes and you can enjoy the video by clicking here....
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