I once told my mom that when people say AMF it means “Adios, My Friend.” Although that interpretation is only 1/3 accurate, it is certainly closer than Spirit Airlines tongue in cheek explanation that MILF stands for “Many Islands Low Fares.”

Got to give them credit— this campaign should get tongues wagging and bloggers blogging while the folks at Spirit all the way to the bank. And I'm LMAO, too. Just hope there are no .

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