What Do You Do?

A few hundred years ago it was easy to know what someone did for a living. Mr. Shoemaker made shoes. Goldsmith hammered precious metals. Tailor sewed. Farmer farmed. Baker baked. Today, it’s not quite that simple. When was the last time you met someone named Dr....

The Five Rules for Creative Success in 2011

Seems like many of the blogs I read just posted their best or worst of lists for 2010. I thought maybe it would be a little more useful to create a list of five important ideas for marketing success in 2011. 1 The Future Started Yesterday. When I speak on social media...