by Bruce Turkel | Jun 30, 2008 | Uncategorized
VIA AdAge: “As marketers and media buyers scramble for more street-level advertising space in big cities, store windows are emerging as a new kind of billboard… Store operators and building owners are going for the idea because it turns under used...
by Bruce Turkel | Mar 24, 2008 | Branding
Lots of advertising agencies talk about being courageous. And some even say they’re looking for courageous clients. With that in mind, here’s a salute to Todd David, CEO of LifeLock. Todd’s company provides online protection against identity theft....
by Bruce Turkel | Mar 24, 2008 | Uncategorized
By Jack Neff, Advertising Age Published: March 24, 2008 BATAVIA, Ohio — The massive bailout of Bear Stearns from the brink of bankruptcy could be the first of many financial rescues needed. Despite double-digit plunges, U.S. housing is still overpriced by...
by Bruce Turkel | Dec 3, 2007 | Uncategorized
They say nothing can kill a bad product faster than good advertising. What do you think good advertising would do to this product? And yes, it is actually called the “Rock and Roll.” I wonder if it comes preloaded with Abba, Milli Vinilli and Britney Spears?
by Bruce Turkel | Nov 29, 2007 | Uncategorized
As our own Mark Trueblood put it, this is very brave advertising for a travel insurance company. Does this make you think about travel insurance?
