by Bruce Turkel | Jun 22, 2015 | Branding, Bruce Turkel, Keynote speaking, Marketing & Advertising
Remember the village idiot? He was the only one person who watched the naked emperor parade down the street and pointed out that the emperor wasn’t wearing clothes. Everyone else fumfered and mumbled and looked at their feet. Only the village idiot dared mouth what...
by Bruce Turkel | Jun 9, 2014 | Branding, Keynote speaking, Marketing & Advertising
When my son was little, my wife got a call from his teacher. She was “very concerned” and wanted to schedule a parent-teacher conference right away. Of course we were very concerned too and rushed to the school, terrified of what we’d find out. Finally, after what...
by Bruce Turkel | Jan 29, 2014 | Branding, Bruce Turkel, Keynote speaking, Marketing & Advertising
It wasn’t until I spent three weeks in Southeast Asia with my family that I really learned the true importance of brands. It shouldn’t have been that way because for the last 30 years I’ve been running a brand management firm that helps our clients create and build...
by Bruce Turkel | Jun 12, 2012 | Branding
Do you ever get a call on your smartphone that you can’t return right away? Let’s say you’re in a meeting and your Mom calls. Of course you want to take the call but it would be rude. And you don’t want to let your Mom wait and wonder why you’re not calling her back....
by Bruce Turkel | Jan 10, 2011 | Uncategorized
Technology has changed everything. And in last week’s blog post, The Five Rules for Creative Success in 2011, we talked about the five factors we’ll need to deal with in order to manage for results in the brave new world: 1 The Future Started Yesterday – Online...
