by Bruce Turkel | Jan 25, 2022 | All About Them, Branding, Bruce Turkel, Building Brand Value, Is That All There Is?
Click HERE to watch the video. Back in the days of disco, people would dress to impress before they went out for a night of drinking and dancing. Women feathered their hair, slathered on their teal eye makeup, and slipped into their glitteriest cocktail dresses or...
by Bruce Turkel | Jan 5, 2022 | All About Them, Branding, Bruce Turkel, Building Brand Value, Is That All There Is?
Click HERE to watch the video. SportsEdTV is an innovative new platform that helps people improve their sports skills. The company produces videos and blogs featuring advice from world-class coaches and athletes – many of whom are world-champions or have coached...
by Bruce Turkel | Jan 19, 2021 | All About Them, Branding, Building Brand Value, Is That All There Is?, Marketing & Advertising
A friend of a friend (really, I don’t know her) was scrolling through pictures of the Capitol insurrection when she saw someone she knew. The guy is the CEO of a renowned tech company and has built both a big business and a big social media following. Apparently...
by Bruce Turkel | Oct 6, 2020 | All About Them, Branding, Building Brand Value, Is That All There Is?, Marketing & Advertising, Uncategorized
Years ago a good friend of mine was invited to speak at one of those big motivational speaker events. You know the kind – the ones that advertise celebrity speakers such as George W. Bush, Mr. T, and some famous Southern college football coach. They set the admission...
by marketing.bruceturkel | Dec 18, 2019 | Branding, Building Brand Value
An article about Hyundai‘s new Genesis in Road & Track Magazine caught my eye: “Genesis has always offered good value. Now, it’s starting to offer an identity.” Reading the first two paragraphs I knew this article was for me. And for you. “Value is...
