by Bruce Turkel | Jan 28, 2023 | All About Them, Branding, Bruce Turkel, Building Brand Value
Click HERE to watch video. How To Get What You Want Each week I collect more and more followers on LinkedIn. So I thought it would be a good idea to reach out to all those folks to promote my new book. Trouble is, I don’t know the best way to do that. A friend...
by Bruce Turkel | Dec 20, 2022 | All About Them, Branding, Bruce Turkel, Building Brand Value
Click HERE to watch video. Is Elon Musk Destroying Tesla’s Brand? Quick. How many auto company CEOs can you name? Chances are you came up with a few dead ones – Henry Ford, Ferdinand Porsche, Enzo Ferrari, and Lee Iacocca – and only one live one – Elon Musk, CEO...
by Bruce Turkel | Nov 22, 2022 | All About Them, Branding, Bruce Turkel, Building Brand Value
Click HERE to watch video. Are You Answering the Question Nobody’s Asking? I was. And – dagnabbit – I’m a marketing guy. I should know better. For years I’ve been selling myself as a branding speaker. After all, I helped build brands for companies...
by Bruce Turkel | Nov 2, 2022 | All About Them, Branding, Bruce Turkel, Building Brand Value
Click HERE to watch video. Let’s talk about repetition and learning. Intel did it. And then they did it over and over and over again. They tacked a few seconds on the end of almost every major computer company’s TV ads with a directive to buy a computer...
by Bruce Turkel | Aug 30, 2022 | All About Them, Branding, Bruce Turkel, Building Brand Value, Keynote speaking
How to Get More Business. My good friend Bob Bonnen wanted to grow his business. Besides being one of the nicest guys you’d ever want to meet, Bob is also an extremely talented and successful musician. Bob plays guitar and harmonica and sings at bars and resorts...