by Bruce Turkel | Jul 17, 2024 | All About Them, Branding, Bruce Turkel, Building Brand Value, Marketing & Advertising
Click HERE to watch the video. The Revolution Will Not Be Televised was recorded by Gil Scott-Heron more than 50 years ago. The song’s lyrics were about several popular contemporary television series, advertising slogans, and snippets of news coverage that Scott-Heron...
by Bruce Turkel | Feb 27, 2024 | All About Them, Branding, Bruce Turkel, Building Brand Value, Marketing & Advertising
Click HERE to watch the video Bad Publicity The speaker at the workshop opened her talk with, “It’s a funny story…” “…I went to the funeral of an old student of mine. She died when she was 48… so it was sad, but it’s a funny story.” Wait…? What…? I’ve never ever...
by Bruce Turkel | Oct 31, 2023 | All About Them, Branding, Bruce Turkel, Building Brand Value, Marketing & Advertising
Click HERE to watch the video Which is Better, Direct Response or Branding? Take a minute to think about billboards… You’re driving down the highway when you look up and see one of those big signs. Before you can even stop yourself, you’ve already consumed its...
by Bruce Turkel | Oct 23, 2023 | All About Them, Branding, Bruce Turkel, Building Brand Value, Marketing & Advertising
Click HERE to watch the video Are You Lucky or Unlucky? We are all aware of the lucky things that have happened to us. And chances are, we’re even more aware of all the unlucky things that have happened to us. But we’re unaware of the things that have not happened to...
by Bruce Turkel | Mar 2, 2022 | All About Them, Branding, Bruce Turkel, Building Brand Value, Is That All There Is?, Marketing & Advertising
Click HERE to watch the video. Before he was elected to the Ukrainian Presidency, Volodymyr Zelensky was an actor, comedian, and producer. Ironically, his most recent role was as an everyday guy who becomes the President of the country on the Ukrainian sitcom, Servant...
