by Bruce Turkel | Jul 13, 2010 | Uncategorized
I’ve been doing a lot of thinking about labels lately and questioning how much impact they have on behavior. What I’m wondering is if names can be the harbingers of action or if that’s just a shallow and ultimately worthless supposition. About a year ago I wrote a...
by Bruce Turkel | Jun 14, 2010 | Uncategorized
It’s been almost five weeks since the Deepwater Horizon disaster and barrels of oil continue to pour out of a broken pipe 5,000 feet below the ocean’s surface. “Green” BP is trying to stave off a PR disaster, red-faced politicians are playing to the cameras and people...
by Bruce Turkel | Jun 14, 2010 | Uncategorized
The Alabama Post Register followed my blog posts on the oil disaster and Gulf Coast tourism. For original article, click here. Since the tragic BP oil spill began, I’ve been inundated with requests from experts and regular folks alike who want to know how much money...
by Bruce Turkel | Jun 10, 2010 | Uncategorized
It’s interesting. I’ve been writing blog posts on branding for a few years now but nothing’s gotten the attention, or generated as many comments, as my last post – Did Hitler Wear Hanes? It seems everyone’s got a strong opinion and those...
by Bruce Turkel | May 17, 2010 | Uncategorized
Barry Lowenthal has been thinking about Foursquare and it’s worth hearing what he has to say: Lately I’ve been a keen participant on Foursquare, a mobile GPS-enabled social network that launched last year at SXSW. I was late to the game and downloaded the mobile...