by Bruce Turkel | Mar 23, 2021 | All About Them, Branding, Building Brand Value, Is That All There Is?, Leadership, Uncategorized
If you went to business school I’ll bet you remember taking courses in various subjects — finance, marketing, accounting, HR. I assume that those subjects were broken down like that for a number of reasons: 1. It made it easier for instructors to organize...
by Bruce Turkel | Dec 27, 2011 | Uncategorized
I was sitting at the table at a conference recently, listening to a world-renowned speaker talking about differentiating business brands. The young woman who raised her hand to ask a question was going on and on about her business problems and her personal problems;...