by Bruce Turkel | Apr 6, 2011 | Uncategorized
I’m sitting in the Admiral’s Club at LaGuardia Airport catching up on my emails and reading the comments on my latest blog post. A lot of you responded to The Five Biggest Lies In Business and most of the comments were directed at point three, “To be successful,...
by Bruce Turkel | Mar 28, 2011 | Uncategorized
We’ve all heard the lies:“The Mercedes is paid for.” “I’ll call you in the morning.” “I’m from the IRS and I’m here to help.” “You may already be a winner.” But lately, thanks to the brave new world of online marketing, I’ve heard five new ones that are worth...
by Bruce Turkel | Mar 7, 2011 | Uncategorized
Many people who make speeches and presentations think speaking is about communicating facts. Because they’ve read books on public speaking or have listened to the old three-step plan for making a presentation, “Tell them what you’re going to tell them, tell them, tell...
by Bruce Turkel | Feb 1, 2011 | Uncategorized
Two things caught my eye this week: According to the old adage of journalism, when a dog bites a man that is not news, but when a man bites a dog that is news. In Thursday’s paper there was an article about Kansas City Royals’ pitcher Gil Meeche who retired last week...
by Bruce Turkel | Jan 17, 2011 | Uncategorized
Sitting in an airplane on my way to speak at the National Speakers Association Keynote Lab and mainlining my daily fix of The New York Times, I came across an advertising article by my friend Stuart Elliott titled “The Game Plan? Returning to What Works.” Elliott...