by Bruce Turkel | Oct 10, 2023 | All About Them, Branding, Bruce Turkel, Building Brand Value, Marketing & Advertising
Click HERE to watch the video Loyalty Programs. Are you a member of your local airline loyalty programs? I am. Because I fly so often, I’m a two-million+ miler with Platinum for Life status. You might think I’m showing off, but you won’t be that impressed when you see...
by Bruce Turkel | Sep 26, 2023 | All About Them, Branding, Bruce Turkel, Building Brand Value, Marketing & Advertising
Click HERE to watch the video My reader responded to a blog post I had written. Here’s what she wrote: “You wrote a blog post about innovation. This is why I’m unhappy. The money I lost in the investment I told you about was not just about me. I also invited my...
by Bruce Turkel | Aug 14, 2023 | All About Them, Branding, Bruce Turkel, Building Brand Value, Marketing & Advertising
Click HERE to watch video. Steal Smart Each week I receive a blog on direct marketing by industry maven Denny Hatch. Hatch’s posts are packed with practical, proven ideas that improve my outreach efforts. Chances are, you’ve been entranced by some of the techniques I...
by Bruce Turkel | Aug 1, 2023 | All About Them, Branding, Bruce Turkel, Building Brand Value, Marketing & Advertising
Click HERE to watch video. Setting Boundaries. Bill told me his New Year’s resolution was to take Fridays off. But then he told me that he woke up early on Friday morning three weeks ago and went into the office. Somewhere on the drive over, it dawned on him that...
by Bruce Turkel | May 16, 2023 | All About Them, Branding, Bruce Turkel, Building Brand Value, Marketing & Advertising
Click HERE to watch video. Why Do You Blog? This blog was born in June 2007. Since then, it has come out every single week without fail. Because the posts should be timely and relevant, they’re generally not written too far in advance. Unfortunately, that sometimes...