by Bruce Turkel | Mar 3, 2026 | All About Them, Branding, Bruce Turkel, Building Brand Value, Marketing & Advertising
How to Charge More by Increasing Your Perceived Value The Hidden Gap Between Price and Value That Determines Your Pricing Power Click HERE to watch: How to Charge More by Increasing Your Perceived Value The Hidden Gap Between Price and Value That Determines Your...
by Bruce Turkel | Feb 23, 2026 | All About Them, Branding, Bruce Turkel, Building Brand Value, Marketing & Advertising
Stop Using Animal Metaphors in Leadership Storytelling Why frog, monkey, and elephant parables weaken storytelling in leadership Click HERE to watch: Leadership Storytelling and Animal Metaphors We all love a good metaphor. Frogs. Monkeys. Elephants. Leadership...
by Bruce Turkel | Feb 18, 2026 | All About Them, Branding, Bruce Turkel, Building Brand Value, Marketing & Advertising
Ukrainian Olympian Disqualified for War Helmet How one Olympic protest proved that relevance travels further and faster Click HERE to watch: Ukrainian Olympian Disqualified for War Helmet At the 2026 Winter Olympics last week, a Ukrainian Olympian was disqualified...
by Bruce Turkel | Feb 10, 2026 | All About Them, Branding, Bruce Turkel, Building Brand Value, Marketing & Advertising
Super Bowl LX, Bad Bunny, and the Changing of the Guard. What the NFL’s biggest stage reveals about demographic power and cultural leadership Click HERE to watch: Super Bowl LX, Bad Bunny, and the Changing of the Guard When the National Football League selected Bad...
by Bruce Turkel | Jan 23, 2018 | Branding, Bruce Turkel, Keynote speaking, Marketing & Advertising
Did you know that more than 4.4 million working Americans are drivers? According to the Census Bureau, more than 2% drive trucks, 0.4% drive busses, and 0.3% drive cabs and other vehicles. In most parts of the US, truck driving is the most common job for men. In The...