by Bruce Turkel | Jul 11, 2023 | All About Them, Branding, Bruce Turkel, Building Brand Value, Marketing & Advertising
Click HERE to watch video. Know Like Trust You’ve probably heard the old saying, “People do business with folks they know, like, and trust.” The way people say it, Knowliketrust sounds like one word. A single thought. Something that happens all at once. Knowliketrust....
by Bruce Turkel | Jul 5, 2023 | All About Them, Branding, Bruce Turkel, Building Brand Value, Marketing & Advertising
Click HERE to watch video. Customer Service. Less than 20 years ago, the key to selling yourself and demonstrating good customer service was to promote how great you were. After all, if you didn’t blow your own horn, who would? Selling yourself was the only way anyone...
by Bruce Turkel | May 30, 2023 | All About Them, Branding, Bruce Turkel, Building Brand Value, Marketing & Advertising
Click HERE to watch video. Being Bad at Something Good. This morning’s run was even tougher than usual. My legs felt like lead weights, I couldn’t seem to suck in nearly enough air, and no matter how hard I tried to keep up, the friends I was running with just kept...
by Bruce Turkel | May 9, 2023 | All About Them, Branding, Bruce Turkel, Building Brand Value, Marketing & Advertising
Click HERE to watch video. Graceful Degradation. The late comedian Mitch Hedberg joked about how an escalator cannot break; it simply becomes stairs. In engineering, this evolution is called graceful degradation. Web developers constantly strive to create better,...
by Bruce Turkel | May 1, 2023 | All About Them, Branding, Bruce Turkel, Building Brand Value
Click HERE to watch video. Innovation. Are you curious about innovation? Go to Amazon and count the number of books with “Think outside the box” in the title. If you have more patience than me, perhaps you’ll make it past the first three pages and at least 26 titles....
