by Bruce Turkel | Apr 24, 2023 | All About Them, Branding, Bruce Turkel, Building Brand Value, Sales
Shameless Selling. I had to go all the way to Croatia to learn about Shameless Selling. On a small pedestrian passageway high up in Dubrovnik’s Old Town, Frano Banić (pronounced “Ban-ich”) runs his family’s small restaurant. Frano’s responsibilities include...
by Bruce Turkel | Apr 11, 2023 | All About Them, Branding, Bruce Turkel, Building Brand Value
Click HERE to watch video. Business Fundamentals. The Internet bubble burst right after Y2K. The real estate bubble burst after the middle of that same decade. And pretty much every other bubble burst after the COVID pandemic circled the globe. Why? There were lots of...
by Bruce Turkel | Mar 23, 2023 | All About Them, Branding, Bruce Turkel, Building Brand Value
Click HERE to watch video. The Sophomore Slump. This month marks the 50th anniversary of Elton John’s second album, Honky Château. The record was John’s second release and his first number-one album. But even more impressively, it was followed by six more successive...
by Bruce Turkel | Mar 18, 2023 | All About Them, Branding, Bruce Turkel, Building Brand Value
Click HERE to watch video. Brainstorm: Do You Suffer From an I Infection? How do you feel when you have a brainstorm? Something you never thought of before suddenly becomes clear and powerful and takes over your consciousness. And if the idea is huge, it becomes all...
by Bruce Turkel | Feb 14, 2023 | All About Them, Branding, Bruce Turkel, Building Brand Value
Click HERE to watch video. The Power of ChatGPT. According to the book The Printing Revolution in Early Modern Europe, back in the 1440s, “…the first craftsmen to introduce printing in Italy (and in France and Spain) came from Germany. These pioneers were followed by...