by Bruce Turkel | Jun 20, 2023 | All About Them, Branding, Bruce Turkel, Building Brand Value, Marketing & Advertising
Click HERE to watch video. What is Web 3? Tell me the truth… did you realize we’re up to Web 3.0 already? If your honest answer is “Huh?” don’t feel bad; I’m not really sure when that happened either. As I understand it, Web 1.0 started way back in...
by Bruce Turkel | Apr 11, 2023 | All About Them, Branding, Bruce Turkel, Building Brand Value
Click HERE to watch video. Business Fundamentals. The Internet bubble burst right after Y2K. The real estate bubble burst after the middle of that same decade. And pretty much every other bubble burst after the COVID pandemic circled the globe. Why? There were lots of...
by Bruce Turkel | Mar 15, 2023 | All About Them, Branding, Bruce Turkel, Building Brand Value
Click HERE to watch video. How To Build a Blog When I started to build a blog almost 15 years ago, I said it was a journey we were taking together. I was going to learn to blog, and I hoped you’d accompany me. I also said I would be transparent about what I was...
by Bruce Turkel | Mar 7, 2023 | All About Them, Branding, Bruce Turkel, Building Brand Value
Click HERE to watch video. Selling to B2B businesses. It’s always fascinating to me when people ask if I can create strategic messages for their business-to-business companies. They ask with the thought that while business-to-consumer (B2C) companies sell to...
by Bruce Turkel | Feb 28, 2023 | All About Them, Branding, Bruce Turkel, Building Brand Value
Click HERE to watch video. People HATE to be sold. If you spend your life in advertising and marketing, sooner or later, it dawns on you that your entire career has focused on three things: Finding prospects, Attracting customers, and Closing sales. If you spend...
