by Bruce Turkel | May 5, 2014 | Branding, Bruce Turkel, Keynote speaking, Marketing & Advertising
Walking into a meeting, church or synagogue, or maybe a theater, I’m sure you reach into your pocket and turn off the volume on your phone. But because not everyone is as thoughtful and considerate as you, a phone invariably rings during the presentation. Sadly,...
by Bruce Turkel | Jan 20, 2014 | Branding, Bruce Turkel, Keynote speaking, Marketing & Advertising
The Power of Patterns My friend and the lead guitar player for The Southbound Suspects, Phil Allen, put himself through law school at the University of Florida by singing and playing his guitar in bars around Gainesville. Years later Phil still wows audiences by...
by Bruce Turkel | Oct 1, 2013 | Branding, Bruce Turkel, Keynote speaking, Marketing & Advertising
People are constantly asking ‘what is a brand?’ and ‘how a brand is defined’. Most business people and consumers are savvy enough to understand that a brand is not a logo or a trademark, it’s not an ad and it’s not a sign, website or brochure....
by Bruce Turkel | Aug 27, 2013 | Branding, Bruce Turkel, Keynote speaking, Marketing & Advertising
This email showed up on my phone this morning (yes, the name was changed to protect the hapless): Can you believe it? This person wants to showcase their portfolio, wants to work with us, and ultimately wants to generate revenue, and this is what they...
by Bruce Turkel | Jul 9, 2013 | Branding, Bruce Turkel, Keynote speaking, Marketing & Advertising
With summer finally showing its sweaty face, those of us who live in Florida are starting to hear about hurricanes again. Just this morning I heard about one of the first named storms of the year — Chantal — which is swirling its way out of Barbados and up towards the...
