by Bruce Turkel | Dec 5, 2022 | All About Them, Branding, Bruce Turkel, Building Brand Value
Click HERE to watch video. Putting the UNITY in COMMUNITY. When I sold my advertising agency almost six years ago, I went on a search for the answer to a simple, but not simplistic, question: “What’s next?” How did I do it? Well, you know the old saying, “If the only...
by Bruce Turkel | May 4, 2021 | All About Them, Branding, Bruce Turkel, Building Brand Value, Marketing & Advertising
Click HERE if you’d rather watch the video. Do you know who Rachel Hollis is? If so, have you watched her fall from grace? In a nutshell, Hollis is the author of Girl, Wash Your Face, and Girl, Stop Apologizing. Hollis was the...
by Bruce Turkel | Apr 6, 2021 | All About Them, Branding, Building Brand Value, Is That All There Is?, Leadership, Marketing & Advertising
Click HERE if you’d rather watch the video. What do these three apocryphal vignettes have in common? 1) “I can’t possibly find time to meet with you,” Katherine Hepburn says to the young reporter. “I have the lead...
by Bruce Turkel | Feb 9, 2021 | All About Them, Branding, Building Brand Value, Is That All There Is?, Leadership, Uncategorized
Did you watch Super Bowl 55 on Sunday night? For the first time in all the games I’ve watched over the years, I thought there was a meta message presented in both the game on the field and in the advertising on the television. Let me show you what I mean: I...
by Bruce Turkel | Sep 28, 2020 | Branding, Bruce Turkel, Building Brand Value, Is That All There Is?
Friends invited us to join them for dinner at their sailing club the other night. Thanks to Coronavirus, the restaurant isn’t open but they’re allowed to bring in food. So we were able to sit by the water and enjoy delicious take-out Thai food while we watched the...
