by Bruce Turkel | Jan 23, 2012 | Uncategorized
One of my favorite bloggers, David Altshuler, wrote a blog explaining why he writes blogs in the first place. As I read it, I realized I couldn’t have said it better myself. So I asked David for permission to reissue his blog, only changing the specific details that...
by Bruce Turkel | Jan 10, 2012 | Uncategorized
Owen Frager is Chief Innovation Officer of the Frager Creative Group, one of the nation’s first virtual marketing communications agencies serving Fortune 500 brands.There’s a lot more to interactive digital marketing than eye-catching banner ads, discount packages,...
by Bruce Turkel | Nov 22, 2011 | Uncategorized
It was in middle school literature classes that literary tools such as onomatopoeia, sarcasm, and symbolism, were first introduced. I had already learned about onomatopoeia from Mad magazine where the sound effects balloon blasting out of a shotgun in a saloon read,...
by Bruce Turkel | Nov 7, 2011 | Uncategorized
We’ve all seen the famous scene in Casablanca where Captain Renault reacts to the graft taking place right under his watch. “I’m shocked, SHOCKED, to find that gambling is going on in here!” he says as the croupier hands him a pile of money. The movie was a prescient...
by Bruce Turkel | Sep 18, 2011 | Uncategorized
I almost never meet people on airplanes — I guess my headphones and open laptop discourage conversation. But my good friend Bob Berkowitz, CEO of Multivision Video, often meets important people on planes. He believes that his American Airlines upgrades are worth every...