by Bruce Turkel | Sep 7, 2010 | Uncategorized
Back in March I wrote about how Toyota did irreparable harm to their brand because they violated the pact they made with their consumer by not delivering on their core competency – durability. If Hyundai and Kia cars are cheaper, we don’t mind. If a Toyota is passed...
by Bruce Turkel | Aug 31, 2010 | Uncategorized
A few weeks ago I posted a story on customer service (Heart Surgery, Thomas Edison, and Customer Service. Click here to read the story). Specifically I wrote about how despite a very successful medical procedure, shoddy treatment created such a poor impression. Lots...
by Bruce Turkel | Aug 24, 2010 | Uncategorized
Here’s a problem I have that drives me crazy. Maybe you have it too. Better yet, maybe you had it, solved it and can tell me what worked for you. What do you do when you’ve finished your to dos? That is, what do you do when all your phone messages are returned, your...
by Bruce Turkel | Aug 17, 2010 | Uncategorized
My son had a heart procedure a few weeks ago (he’s doing just fine now, thank you). Because my wife had worked as a CCU nurse, she researched Danny’s condition and potential practitioners. Together with our cardiologist, they chose Dr. Interian, the doctor who...
by Bruce Turkel | Aug 10, 2010 | Uncategorized
My grandmother was the most meticulous person I knew. Her nails and hair were always perfect and her house was immaculate. Which is why I never understood how come the knick-knacks in her curio cabinet were always dusty and she usually had one or two long white wiry...