by Bruce Turkel | Mar 20, 2011 | Uncategorized
I’ve been lucky enough to meet lots of you at the different conferences and presentations I speak at every year. Because I spend so much time travelling to and from the speeches, I spend an inordinate amount of time on airplanes. Because I don’t like to waste time on...
by Bruce Turkel | Jul 17, 2009 | Branding, Building Brand Value
A few months ago I made a presentation titled Building Brand Value to a group of industrial service providers. While I spoke there were about 300 people in the room furiously scribbling notes. As soon as I finished talking, a bunch of hands went up and the crowd...
