by Bruce Turkel | Aug 7, 2024 | All About Them, Branding, Bruce Turkel, Building Brand Value, Marketing & Advertising
The Urgent Need for Authentic Branding in a World of Change In today’s fast-paced business world, where change is the only constant, understanding your brand‘s core identity is not just important—it’s essential for survival and success. Having...
by Bruce Turkel | Jul 29, 2024 | All About Them, Branding, Bruce Turkel, Building Brand Value, Marketing & Advertising
Click HERE to watch the video. Be an Overnight Success My friend David Altshuler is one of the most recognized educational consultants in the country. If your college-age kid can’t decide whether to take a full-ride scholarship to MIT or Stanford or whether they...
by Bruce Turkel | Sep 19, 2023 | All About Them, Branding, Bruce Turkel, Building Brand Value, Marketing & Advertising
Click HERE to watch video Do You Know What You Want? Many people consider George Jones the greatest and most influential country music singer of all time. Sadly for Jones, his on-stage and on-record abilities didn’t necessarily translate to the rest of his life....
by Bruce Turkel | Dec 20, 2022 | All About Them, Branding, Bruce Turkel, Building Brand Value
Click HERE to watch video. Is Elon Musk Destroying Tesla’s Brand? Quick. How many auto company CEOs can you name? Chances are you came up with a few dead ones – Henry Ford, Ferdinand Porsche, Enzo Ferrari, and Lee Iacocca – and only one live one – Elon Musk, CEO...
by Bruce Turkel | Dec 14, 2022 | All About Them, Branding, Bruce Turkel, Building Brand Value
Click HERE to watch video. How do you prepare for the new year? I’m not talking about pulling the Moët out of the ice bucket and putting on your gown or tuxedo. Nor am I talking about pulling the Moët out of the ice bucket and trying to stay awake just long...
