by Bruce Turkel | Sep 2, 2014 | Uncategorized
Taco Bell just introduced their new Dollar Craving Menu, a list of 11 items that all cost one dollar. To help promote this new pricing, Taco Bell has created their Everlasting Dollar campaign where up to 11 winners could win the chain’s food for life (or at...
by Bruce Turkel | Aug 10, 2014 | Branding, Bruce Turkel, Keynote speaking, Marketing & Advertising
Last week, Melissa Francis at FOX Business did a story on BuzzFeed‘s review of fast food marketing. The site created a sliding scale format that compared the pictures of fast food presented in advertising with the actual items you’d be handed across the...
by Bruce Turkel | Apr 29, 2014 | Branding, Bruce Turkel, Keynote speaking, Marketing & Advertising
You’ve all seen the sordid headlines by now—there’s nothing useful I can add. LA Clippers’ basketball team owner Donald Sterling made disgraceful racist remarks, and now the team’s market value is plummeting and the NBA and others are...
by Bruce Turkel | Apr 20, 2014 | Branding, Bruce Turkel, Keynote speaking, Marketing & Advertising
Randy Gage taught me how to deliver a keynote speech. His main theme? A keynote speech is a speech about a single thought you want your audience to follow, understand, and learn. His supporting evidence? The name keynote speech. According to Gage, the name “keynote”...
by Bruce Turkel | Mar 6, 2014 | Branding, Bruce Turkel, Keynote speaking, Marketing & Advertising
Want to be on National TV? One of my favorite producers at FOX Business is producing a question and answer session on taxes. She’s looking for video selfies of people who have questions about their taxes. If you’re interested in being on National TV,...