by Bruce Turkel | Sep 9, 2014 | Branding, Bruce Turkel, Keynote speaking, Marketing & Advertising
Thanks to Mayor Bloomberg, there’s a lovely little park in front of the Macy’s New York flagship store on 34th street between Broadway and 7th Avenue. I lucked upon a garden table and chair shaded from the sun by a big patio umbrella and cooled by the wind rushing...
by Bruce Turkel | Sep 2, 2014 | Uncategorized
Taco Bell just introduced their new Dollar Craving Menu, a list of 11 items that all cost one dollar. To help promote this new pricing, Taco Bell has created their Everlasting Dollar campaign where up to 11 winners could win the chain’s food for life (or at least...
by Bruce Turkel | Aug 25, 2014 | Bruce Turkel, Keynote speaking, Marketing & Advertising
The Ice Bucket Challenge? By now everyone who’s not living under a rock knows about the Ice Bucket Challenge. It’s a brilliant viral stunt that combines coerced altruism, mild sadism, mischief, social media, and a good dose of revenge to get people to donate to...
by Bruce Turkel | Aug 13, 2014 | Uncategorized
My brave and beautiful son Danny wrote this incredibly touching post-mortem for Robin Williams. To see the original post, click HERE.Please contact the National Suicide Prevention Hotline at 1-800-273-8255 if you or someone you know is considering committing suicide....
by Bruce Turkel | Jul 20, 2014 | Uncategorized
Sitting in the downstairs conference room of the gorgeous Condado Vanderbilt Hotel in San Juan, I would ordinarily be staring out the window at the crashing surf except that Martin Stoll, the brilliant and understated founder of social media consultancy Sparkloft...