by Bruce Turkel | Oct 7, 2025 | All About Them, Branding, Bruce Turkel, Building Brand Value, Marketing & Advertising
Sales Pitches and Technology: Breakthroughs Become Billboards How new platforms lose their magic when marketers move in, and how to build genuine communication that cuts through the digital noise. Click HERE to watch: Sales Pitches and Technology: Why Every...
by Bruce Turkel | Sep 30, 2025 | All About Them, Branding, Bruce Turkel, Building Brand Value, Marketing & Advertising
The Minority Report of Advertising: How AI Is Transforming Out-of-Home Media The Future of Advertising Is AI-Driven Click HERE to watch: My brother sent me an article about AI’s growing role in media and advertising. One section focused on out-of-home...
by Bruce Turkel | Sep 23, 2025 | All About Them, Branding, Bruce Turkel, Building Brand Value, Marketing & Advertising
How to Keep Winning After a Big Win Why Great Brands Evolve Their Strategy After Success Click HERE to watch: How to Keep Winning After a Big Win: Brand Strategy After Success Victory feels like the end of the story. You hit your numbers. You closed the deal. The...
by Bruce Turkel | Sep 16, 2025 | All About Them, Branding, Bruce Turkel, Building Brand Value, Marketing & Advertising
Branding Authenticity: How to Know When It’s Real Discover the moments that prove a brand is authentic, purposeful, and built on emotional connection Click HERE to watch: That One Defining Moment on the Expo Floor Waiting for my turn to keynote at NAMM, the big music...
by Bruce Turkel | Sep 28, 2020 | Branding, Bruce Turkel, Building Brand Value, Is That All There Is?
Friends invited us to join them for dinner at their sailing club the other night. Thanks to Coronavirus, the restaurant isn’t open but they’re allowed to bring in food. So we were able to sit by the water and enjoy delicious take-out Thai food while we watched the...
