by Bruce Turkel | Aug 7, 2024 | All About Them, Branding, Bruce Turkel, Building Brand Value, Marketing & Advertising
The Urgent Need for Authentic Branding in a World of Change In today’s fast-paced business world, where change is the only constant, understanding your brand’s core identity is not just important—it’s essential for survival and success. Having navigated the complex...
by Bruce Turkel | Jul 29, 2024 | All About Them, Branding, Bruce Turkel, Building Brand Value, Marketing & Advertising
Click HERE to watch the video. Be an Overnight Success My friend David Altshuler is one of the most recognized educational consultants in the country. If your college-age kid can’t decide whether to take a full-ride scholarship to MIT or Stanford or whether they...
by Bruce Turkel | Jul 22, 2024 | All About Them, Branding, Bruce Turkel, Building Brand Value, Marketing & Advertising
Click HERE to watch the video. Turning Errors Into Lessons What I learned today… My plan was to run the almost seven-mile trail that wraps itself around the water at Donner Lake State Park in Truckee, California. But at about two and a half miles out, it dawned on me...
by Bruce Turkel | Jul 17, 2024 | All About Them, Branding, Bruce Turkel, Building Brand Value, Marketing & Advertising
Click HERE to watch the video. The Revolution Will Not Be Televised was recorded by Gil Scott-Heron more than 50 years ago. The song’s lyrics were about several popular contemporary television series, advertising slogans, and snippets of news coverage that Scott-Heron...
by Bruce Turkel | Apr 12, 2011 | Uncategorized
Some revolutions start with a bang. “The shot heard ‘round the world” is how Ralph Waldo Emerson waxed poetic about the opening salvos of the American Revolution at the battles of Lexington and Concord. About 135 years later, “The shot heard ‘round the world” was used...