by Bruce Turkel | Apr 7, 2025 | All About Them, Branding, Bruce Turkel, Building Brand Value, Marketing & Advertising
How Economic Uncertainty Is Quietly Undermining Your Business Impact. Even If You Think It Shouldn’t Be. Click HERE to watch: How Economic Uncertainty Is Quietly Undermining Your Business Impact. Even If You Think It Shouldn’t Be. It’s Not Just Wall Street Feeling the...
by Bruce Turkel | Mar 31, 2025 | All About Them, Branding, Bruce Turkel, Building Brand Value, Marketing & Advertising
Why Emotional Intelligence Beats IQ for Success in Business and Leadership Click HERE to watch: The Hidden Power of Emotional Intelligence for Success Have you ever considered what makes someone a leader, or gets them hired, promoted, or followed? It isn’t always what...
by Bruce Turkel | Aug 7, 2024 | All About Them, Branding, Bruce Turkel, Building Brand Value, Marketing & Advertising
The Urgent Need for Authentic Branding in a World of Change In today’s fast-paced business world, where change is the only constant, understanding your brand’s core identity is not just important—it’s essential for survival and success. Having navigated the complex...
by Bruce Turkel | Jun 8, 2021 | All About Them, Branding, Bruce Turkel, Building Brand Value, Is That All There Is?
Click HERE if you’d rather watch the video. I remember an example of the power of great copywriting, where adding one simple word doubled a product’s sales almost overnight. The product was shampoo. The word was “repeat.” The new line that sold so much more shampoo...
by Bruce Turkel | Feb 2, 2021 | Is That All There Is?, Uncategorized
Dorie Clark is my idol. Dorie is who I want to be when I grow up. There. I said it. Now you know the truth. Want to see who I’ll be twenty years from now? Just check out Dorie today. No no no, don’t bother your head with pesky little discrepancies such as...