by Bruce Turkel | Sep 30, 2025 | All About Them, Branding, Bruce Turkel, Building Brand Value, Marketing & Advertising
The Minority Report of Advertising: How AI Is Transforming Out-of-Home Media The Future of Advertising Is AI-Driven Click HERE to watch: My brother sent me an article about AI’s growing role in media and advertising. One section focused on out-of-home...
by Bruce Turkel | Sep 23, 2025 | All About Them, Branding, Bruce Turkel, Building Brand Value, Marketing & Advertising
How to Keep Winning After a Big Win Why Great Brands Evolve Their Strategy After Success Click HERE to watch: How to Keep Winning After a Big Win: Brand Strategy After Success Victory feels like the end of the story. You hit your numbers. You closed the deal. The...
by Bruce Turkel | Sep 16, 2025 | All About Them, Branding, Bruce Turkel, Building Brand Value, Marketing & Advertising
Branding Authenticity: How to Know When It’s Real Discover the moments that prove a brand is authentic, purposeful, and built on emotional connection Click HERE to watch: That One Defining Moment on the Expo Floor Waiting for my turn to keynote at NAMM, the big music...
by Bruce Turkel | Sep 9, 2025 | All About Them, Branding, Bruce Turkel, Building Brand Value, Marketing & Advertising
What Hate Mail Taught Me About Personal Branding, Empathy, and Perception How empathy, perception, and trust define the personal brand you leave behind Click HERE to watch: Personal branding has become one of those buzzwords tossed around like confetti at a New Year’s...
by Bruce Turkel | Jun 1, 2020 | All About Them, Branding
The Responsibility of Privilege. When I go for a jog early in the morning and a police car slows down behind me, I assume they are either being courteous or looking out for my safety. That’s white privilege. When I check into a hotel in a strange city, I never worry...