by Bruce Turkel | Dec 3, 2007 | Branding
Want to build a brand that will mean more to your members than their morning coffee? The first step is to understand that it’s not really about branding at all—it’s about building a relationship. By: Bruce Turkel Starbucks equals community. Apple equals cool. BMW...
by Bruce Turkel | May 4, 2007 | Keynote speaking
Click on Peter to see how XPrize is breaking through new barriers by working with companies like google to create a revolution in ideas.
