by Bruce Turkel | Jul 14, 2020 | All About Them, Branding, Building Brand Value, Marketing & Advertising
What is an interrobang? Go ahead, I’ll give you a minute to rummage around in the dusty, musty recesses of your brain. Need a clue? Here’s what it’s not… An interrobang is not a new military interrogation technique. It’s not the definition of the whole process of an...
by Bruce Turkel | May 26, 2015 | Branding, Bruce Turkel, Keynote speaking, Marketing & Advertising
First a customer service confession: I forgot to pay a bill. Got no good excuse, just didn’t see it when I sat down to do my monthlies and it slipped my mind. Don’t judge, don’t hate, let’s just move on…I didn’t recognize the number on my cellphone but I answered it...
by Bruce Turkel | Sep 18, 2012 | Branding
There’s an old story about the pessimist father who wanted to teach his optimist son a lesson. The only thing the kid wanted for his birthday was a pony. So on his birthday, when the kid was away at school, his dad called the local feed store and had his son’s bedroom...