by Bruce Turkel | Aug 27, 2024 | All About Them, Branding, Bruce Turkel, Building Brand Value, Marketing & Advertising
Click HERE to watch the video. Hotel Travel Industry Standardization Since the end of July, I’ve traveled for speaking gigs, consulting opportunities, and personal away time. I’ve been to Lake Tahoe and Reno, Vail and Denver, up and down the Maine coast,...
by Bruce Turkel | Aug 19, 2024 | All About Them, Branding, Bruce Turkel, Building Brand Value, Marketing & Advertising
Click HERE to watch the video. How to Build Trust: Essential Steps for Strong Client Relationships In a previous blog post, I explored the three critical factors required to build strong client relationships: getting your prospects to know, like, and trust you. Since...
by Bruce Turkel | Aug 12, 2024 | All About Them, Branding, Bruce Turkel, Building Brand Value, Marketing & Advertising
Click HERE to watch the video. The Power of Primacy and Recency Years ago, I played music in an acoustic showcase run by an affable raconteur named John Brown. This showcase was a fantastic opportunity to accompany incredible musicians and learn valuable lessons about...
by Bruce Turkel | Aug 7, 2024 | All About Them, Branding, Bruce Turkel, Building Brand Value, Marketing & Advertising
The Urgent Need for Authentic Branding in a World of Change In today’s fast-paced business world, where change is the only constant, understanding your brand’s core identity is not just important—it’s essential for survival and success. Having...
by Bruce Turkel | Feb 27, 2024 | All About Them, Branding, Bruce Turkel, Building Brand Value, Marketing & Advertising
Click HERE to watch the video Bad Publicity The speaker at the workshop opened her talk with, “It’s a funny story…” “…I went to the funeral of an old student of mine. She died when she was 48… so it was sad, but it’s a funny story.” Wait…? What…?...
