by Bruce Turkel | Aug 19, 2008 | Uncategorized
While Hurricane Fay was threatening our houses in the Keys and Miami, I packed my bags for a trip to VisitFlorida’s Florida Governor’s Conference on Tourism at the Rosen Shingle Creek Resort in Orlando. My wife pointed out that I’d also been out of town for the...
by Bruce Turkel | Apr 9, 2007 | Uncategorized
VIA my brilliant friend Bob Wright in Orlando: “I feel lucky to be watching a marketing lesson on at least two of the four P’s of marketing — pricing and promotion, especially the use of price as strategy — provided by Disney. No picking sides...
by Bruce Turkel | Aug 30, 2006 | Uncategorized
From my brilliant friend Bob Wright in Orlando: “I feel lucky to be watching a marketing lesson on at least two of the four P’s of marketing — pricing and promotion, especially the use of price as strategy — provided by Disney. No picking sides...