by Bruce Turkel | Sep 17, 2024 | All About Them, Branding, Bruce Turkel, Building Brand Value, Marketing & Advertising
Click HERE to watch the video. Why Major Brands Like Meta and KFC Change Their Names: The Risks, Rewards, and Strategies Behind Corporate Rebranding Introduction: The Rising Trend of Rebranding Another well-known company has decided that its name doesn’t properly...
by Bruce Turkel | Sep 9, 2024 | All About Them, Branding, Bruce Turkel, Building Brand Value, Marketing & Advertising
Click HERE to watch the video. More Practical Uses for AI and ChatGPT First, an admission: I was concerned about sending last week’s blog post on practical ways I use AI to strengthen my blog’s SEO performance and generate speaking opportunities. While I know that...
by Bruce Turkel | Sep 3, 2024 | All About Them, Branding, Bruce Turkel, Building Brand Value, Marketing & Advertising
Click HERE to watch the video. How AI Boosted My Blog’s SEO (And How It Can Help Yours Too) When I set off on this blog adventure in 2007, one of the things I promised was that I would share what I’ve learned about blogging. Over the years, I’ve written posts about my...
by Bruce Turkel | Aug 7, 2024 | All About Them, Branding, Bruce Turkel, Building Brand Value, Marketing & Advertising
The Urgent Need for Authentic Branding in a World of Change In today’s fast-paced business world, where change is the only constant, understanding your brand’s core identity is not just important—it’s essential for survival and success. Having navigated the complex...
by Bruce Turkel | Feb 27, 2024 | All About Them, Branding, Bruce Turkel, Building Brand Value, Marketing & Advertising
Click HERE to watch the video Bad Publicity The speaker at the workshop opened her talk with, “It’s a funny story…” “…I went to the funeral of an old student of mine. She died when she was 48… so it was sad, but it’s a funny story.” Wait…? What…? I’ve never ever...