by Bruce Turkel | Apr 12, 2011 | Uncategorized
Some revolutions start with a bang. “The shot heard ‘round the world” is how Ralph Waldo Emerson waxed poetic about the opening salvos of the American Revolution at the battles of Lexington and Concord. About 135 years later, “The shot heard ‘round the world” was used...
by Bruce Turkel | Jan 3, 2011 | Uncategorized
Seems like many of the blogs I read just posted their best or worst of lists for 2010. I thought maybe it would be a little more useful to create a list of five important ideas for marketing success in 2011. 1 The Future Started Yesterday. When I speak on social media...
by Bruce Turkel | Jul 27, 2010 | Uncategorized
After almost every punch line, a googly-eyed, sweating Rodney Dangerfield would tug at his tie and utter his famous line, “Awww, I don’t get no respect.” Seems to me the entire travel and tourism industry could do the same thing. Tourism is a trade that encompasses so...
by Bruce Turkel | Apr 1, 2010 | Uncategorized
A few weeks ago I spoke at the Center for Non Profit Management at the University of Miami. While my subject was about branding non-profits, one of the biggest concerns the attendees had was about their finances. Not necessarily about how to raise money but instead...
by Bruce Turkel | Nov 12, 2008 | Uncategorized
By guest blogger Vanessa Horwell With the endless discourse of cutbacks, staff layoffs and general economic woes, it’s very hard for us marketers not to hop aboard the fear-monger’s bandwagon. In the past couple of weeks, we have seen the Christian Science Monitor...