by Bruce Turkel | Oct 2, 2023 | All About Them, Branding, Bruce Turkel, Building Brand Value, Marketing & Advertising
Click HERE to watch the video What’s the best way to get hired? Anyone directly involved in sales, marketing, leadership, or customer service, as well as anyone who produces art, music, professional services, or any other commercial product or service, has asked...
by Bruce Turkel | Aug 14, 2023 | All About Them, Branding, Bruce Turkel, Building Brand Value, Marketing & Advertising
Click HERE to watch video. Steal Smart Each week I receive a blog on direct marketing by industry maven Denny Hatch. Hatch’s posts are packed with practical, proven ideas that improve my outreach efforts. Chances are, you’ve been entranced by some of the...
by Bruce Turkel | Jun 26, 2023 | All About Them, Branding, Bruce Turkel, Building Brand Value, Marketing & Advertising
Click HERE to watch video. Know Your Customer. Perhaps the most essential element of marketing and branding is to know your customer. Companies spend hundreds of millions of dollars trying to understand what their buyers like and dislike, what motivates them to...
by Bruce Turkel | Jun 11, 2023 | All About Them, Branding, Bruce Turkel, Building Brand Value, Marketing & Advertising
Click HERE to watch video. Where do you get mangoes? And what does that have to do with marketing management? There’s a common saying in Miami: “People who buy mangoes in the grocery store have no friends.” If you’re not from here, that might not make any...
by Bruce Turkel | Apr 24, 2023 | All About Them, Branding, Bruce Turkel, Building Brand Value, Sales
Shameless Selling. I had to go all the way to Croatia to learn about Shameless Selling. On a small pedestrian passageway high up in Dubrovnik’s Old Town, Frano Banić (pronounced “Ban-ich”) runs his family’s small restaurant. Frano’s responsibilities...
