by Bruce Turkel | Nov 2, 2022 | All About Them, Branding, Bruce Turkel, Building Brand Value
Click HERE to watch video. Let’s talk about repetition and learning. Intel did it. And then they did it over and over and over again. They tacked a few seconds on the end of almost every major computer company’s TV ads with a directive to buy a computer...
by Bruce Turkel | Oct 18, 2022 | All About Them, Branding, Bruce Turkel, Building Brand Value, Keynote speaking
Click HERE to watch video. Actions Have Consequences. The coincidence was terrific. My daughter Aliana’s senior project critique was scheduled on Friday, and I had a free day in Western Massachusetts on that same day between speaking gigs in Boston and Albany. I...
by Bruce Turkel | Sep 27, 2022 | All About Them, Branding, Bruce Turkel, Building Brand Value, Keynote speaking
Click HERE to watch video. How to do Things Better June marked the 15th anniversary of this blog. These weekly notes started in 2007, and I have not missed a Wednesday post in all those years since. Because of the longevity and consistency of this blog, a number of...
by Bruce Turkel | Sep 6, 2022 | All About Them, Branding, Bruce Turkel, Building Brand Value, Is That All There Is?, Keynote speaking, Marketing & Advertising
Click HERE to watch video. What is the opposite of instant gratification? When I was a kid back in the dark ages of transistor radios there was no instant gratification. If a friend told me about a cool new song I had to hear, I’d tune in to WQAM and wait at...
by Bruce Turkel | Aug 30, 2022 | All About Them, Branding, Bruce Turkel, Building Brand Value, Keynote speaking
How to Get More Business. My good friend Bob Bonnen wanted to grow his business. Besides being one of the nicest guys you’d ever want to meet, Bob is also an extremely talented and successful musician. Bob plays guitar and harmonica and sings at bars and resorts...
