by Bruce Turkel | Mar 1, 2021 | Branding, Building Brand Value, Is That All There Is?, Leadership
Bob Dylan’s career has spanned more than 60 years. From 1962’s eponymous album, Bob Dylan to 2020’s Best of the Bootleg Series, Wikipedia says Dylan has released 39 studio albums, 95 singles, 26 notable extended plays, 52 music videos, 12 live albums, 15 volumes of...
by Bruce Turkel | Feb 22, 2021 | Building Brand Value, Is That All There Is?, Leadership, Marketing & Advertising
An article in AdWeek Magazine titled “The Survivors” promised, “How to make it as an indie agency in the merger era.” (If you’re not in the advertising business, that means how small, independent advertising agencies can survive without being gobbled up by...
by Bruce Turkel | Feb 9, 2021 | All About Them, Branding, Building Brand Value, Is That All There Is?, Leadership, Uncategorized
Did you watch Super Bowl 55 on Sunday night? For the first time in all the games I’ve watched over the years, I thought there was a meta message presented in both the game on the field and in the advertising on the television. Let me show you what I mean: I...
by Bruce Turkel | Jan 26, 2021 | All About Them, Branding, Bruce Turkel, Building Brand Value, Is That All There Is?
I was trying to help someone understand how to use their email system. If you’ve ever been an informal IT coach, you know how frustrating it can be. That’s because it’s so hard to know how much someone else understands and therefore it’s also difficult to know when...
by Bruce Turkel | Jan 12, 2021 | All About Them, Branding, Building Brand Value, Is That All There Is?, Leadership
You probably know Matt Groening as the wildly successful creator of The Simpsons. The show is the longest-running primetime series in US and has won 32 Emmy Awards, ten in the category of Outstanding Animated Program alone. What’s more, its record 636 episodes...