by Bruce Turkel | Jun 26, 2024 | All About Them, Branding, Bruce Turkel, Building Brand Value, Marketing & Advertising
Click HERE to watch the video. How to Make Artificial Intelligence Work for You. These days, certain subjects seem to generate interest whenever they’re raised. And people who want to get attention – news media, bloggers, marketers, et al. – return to these...
by Bruce Turkel | Jun 18, 2024 | All About Them, Branding, Bruce Turkel, Building Brand Value, Marketing & Advertising
Click HERE to watch the video. Salesmen, Con Artists, and Holy Rollers My morning email included a doom and gloom prediction from a sky-is-falling blogger who writes about small business. I’ve excerpted some of his predictions here: “The global economy is more...
by Bruce Turkel | Jun 12, 2024 | All About Them, Branding, Bruce Turkel, Building Brand Value, Marketing & Advertising
Click HERE to watch the video. Sales Made Easy – My Four-Word Rules For Sales Success—12 in a series. When I ran my branding firm, our creative director, Soren, was a very talented polyglot. In addition to his native Danish, Soren spoke fluent English, French, and...
by Bruce Turkel | Nov 2, 2022 | All About Them, Branding, Bruce Turkel, Building Brand Value
Click HERE to watch video. Let’s talk about repetition and learning. Intel did it. And then they did it over and over and over again. They tacked a few seconds on the end of almost every major computer company’s TV ads with a directive to buy a computer...
by Bruce Turkel | Aug 24, 2021 | All About Them, Is That All There Is?, Leadership
Click HERE if you’d rather watch the video. I sincerely believe that the saying, “Is that all there is,” is the unspoken mantra, the zeitgeist, of everybody in the West who’s 45 years old or more. And maybe now with everything that’s going...