by Bruce Turkel | Oct 1, 2024 | All About Them, Branding, Bruce Turkel, Building Brand Value, Marketing & Advertising
Click HERE to watch the video. Why Experts Fail at Self Awareness I had just stepped off the stage after completing my opening keynote. After enjoying the applause and fishing the wireless mic wires out from under my shirt, I’m sitting in the audience listening to the...
by Bruce Turkel | Sep 24, 2024 | All About Them, Branding, Bruce Turkel, Building Brand Value, Marketing & Advertising
Click HERE to watch the video. How AI is Revolutionizing the World and Creating New Opportunities with BrucE AI Today is the first day of fall. And that means it’s pumpkin spice season. Foods you usually take for granted are now flavored with the aromatic blend of...
by Bruce Turkel | Jul 18, 2022 | All About Them, Branding, Bruce Turkel, Building Brand Value, Is That All There Is?, Keynote speaking, Marketing & Advertising
Click HERE to watch video. Recently CNN International called and invited me to be on-air to discuss subscription services and the increasingly tough economic environment that’s starting to hit consumers, causing purchasing decisions to shift. They said they were keen...
by Bruce Turkel | May 9, 2022 | All About Them, Branding, Bruce Turkel, Building Brand Value, Is That All There Is?, Keynote speaking, Marketing & Advertising
Click HERE to watch video. A bird in the hand. We’ve all heard the saying, a bird in the hand is worth two in the bush. In other words, what you already have – possessions, clients, talents, assets – is twice as valuable as what new things you could possibly get. We...
by Bruce Turkel | May 25, 2021 | All About Them, Branding, Bruce Turkel, Building Brand Value, Marketing & Advertising
Click HERE if you’d rather watch the video. According to Kerryn Higgs’ book, “Collision Course: Endless Growth on a Finite Planet”, the notion of humans as consumers first took shape before World War I, but became commonplace in America in the 1920s. For many,...