by Bruce Turkel | Mar 18, 2023 | All About Them, Branding, Bruce Turkel, Building Brand Value
Click HERE to watch video. Brainstorm: Do You Suffer From an I Infection? How do you feel when you have a brainstorm? Something you never thought of before suddenly becomes clear and powerful and takes over your consciousness. And if the idea is huge, it becomes all...
by Bruce Turkel | Apr 19, 2022 | All About Them, Branding, Bruce Turkel, Building Brand Value, Is That All There Is?, Keynote speaking, Marketing & Advertising
Click HERE to watch video. How to be an Overnight Success Legend has it that Lana Turner, one of the biggest movie stars of the 1940s, was discovered sipping a Coke at Schwab’s Drug Store on the Sunset Strip. She became an overnight success. Legend has it that...
by Bruce Turkel | Mar 28, 2017 | Branding, Bruce Turkel, Keynote speaking, Marketing & Advertising
Monetize talent.Vincent Van Gogh died broken and penniless. He could not monetize talent. Takashi Murakami figured out how to monetize talent. He makes big money selling cartoonish figures and licensing his outrageous designs for $5,000 limited edition Louis Vuitton...
by Bruce Turkel | Jan 31, 2017 | Branding, Bruce Turkel, Keynote speaking, Marketing & Advertising
The Brand Battlefield The Trump administration banned immigration from seven predominately Muslim countries. Two days later Starbucks’ chairman and chief executive officer, Howard Schultz, marched onto the brand battlefield and promised the company will hire...
by Bruce Turkel | Nov 10, 2014 | Branding, Bruce Turkel, Keynote speaking, Marketing & Advertising
A good friend of mine got the opportunity to speak at a very prestigious event. Besides the honor of the invitation, my friend was hoping to attract a big crowd, sell some of his books, and generate some buzz. Unfortunately, the organizers had some challenges—and a...