by Bruce Turkel | Jun 7, 2023 | All About Them, Branding, Bruce Turkel, Building Brand Value, Marketing & Advertising
Click HERE to watch video. Is Santos a Synonym for Lying? In the movie Catch Me If You Can, Leonardo DiCaprio’s character Frank Abagnale Jr., was a con man who made believe he was a Pan Am pilot, a doctor, and a prosecutor. In The Talented Mr. Ripley, Matt...
by Bruce Turkel | May 23, 2023 | All About Them, Branding, Bruce Turkel, Building Brand Value, Marketing & Advertising
Click HERE to watch video. What do Kiss and Bobby Ingram have in common? During her introduction to the 2023 UBA conference I spoke at in Brussels last month, our emcee told us that Kiss had played on the same stage in the arena. So when it was my turn to speak, I...
by Bruce Turkel | Feb 14, 2023 | All About Them, Branding, Bruce Turkel, Building Brand Value
Click HERE to watch video. The Power of ChatGPT. According to the book The Printing Revolution in Early Modern Europe, back in the 1440s, “…the first craftsmen to introduce printing in Italy (and in France and Spain) came from Germany. These pioneers were followed by...
by Bruce Turkel | Jun 28, 2022 | All About Them, Branding, Bruce Turkel, Building Brand Value, Is That All There Is?, Keynote speaking, Marketing & Advertising
Click HERE to watch video. Partisan Words The rain chattering on our metal roof woke me up even earlier than usual. When it stopped, I dragged myself out of bed, brewed a pot of espresso, and took the dogs out for a walk. Even doing all that, I still showed up at the...
by Bruce Turkel | Dec 28, 2021 | All About Them, Branding, Bruce Turkel, Building Brand Value, Is That All There Is?
Recently a reader of mine sent me a link to an article with the note, “Hey Bruce, why don’t you write this good?” (Click HERE for the direct link or HERE for the Apple News link) The article they shared was from The New Yorker magazine and was titled, “Florida...