
by Bruce Turkel | Mar 3, 2026 | All About Them, Branding, Bruce Turkel, Building Brand Value, Marketing & Advertising
How to Charge More by Increasing Your Perceived Value The Hidden Gap Between Price and Value That Determines Your Pricing Power Click HERE to watch: How to Charge More by Increasing Your Perceived Value The Hidden Gap Between Price and Value That Determines Your...

by Bruce Turkel | Feb 23, 2026 | All About Them, Branding, Bruce Turkel, Building Brand Value, Marketing & Advertising
Stop Using Animal Metaphors in Leadership Storytelling Why frog, monkey, and elephant parables weaken storytelling in leadership Click HERE to watch: Leadership Storytelling and Animal Metaphors We all love a good metaphor. Frogs. Monkeys. Elephants. Leadership...

by Bruce Turkel | Feb 18, 2026 | All About Them, Branding, Bruce Turkel, Building Brand Value, Marketing & Advertising
Ukrainian Olympian Disqualified for War Helmet How one Olympic protest proved that relevance travels further and faster Click HERE to watch: Ukrainian Olympian Disqualified for War Helmet At the 2026 Winter Olympics last week, a Ukrainian Olympian was disqualified...

by Bruce Turkel | Jul 18, 2018 | Uncategorized
The workshop was titled “How to get on TV.” I was given two and a half hours to show the conference attendees exactly what they needed to do to generate television appearances. There’s a lot that needs to be done in order to end up with a coveted spot in front of the...
by Bruce Turkel | May 5, 2015 | Branding, Bruce Turkel, Keynote speaking, Marketing & Advertising
Bruce Jenner was interviewed by Diane Sawyer on 20/20 last week and told the world about his journey to become a woman. Bruce Jenner explained about how he’s felt and what he needs to do to fulfill his life. Thanks to the interview we were exposed to something we...