by Bruce Turkel | Apr 19, 2022 | All About Them, Branding, Bruce Turkel, Building Brand Value, Is That All There Is?, Keynote speaking, Marketing & Advertising
Click HERE to watch video. How to be an Overnight Success Legend has it that Lana Turner, one of the biggest movie stars of the 1940s, was discovered sipping a Coke at Schwab’s Drug Store on the Sunset Strip. She became an overnight success. Legend has it that...
by Bruce Turkel | Nov 16, 2021 | All About Them, Branding, Building Brand Value, Is That All There Is?, Marketing & Advertising
Click HERE to watch the video. A while back I was traveling with a friend. After some time together, he said something interesting: He said – “You talk to everyone. EVERYONE! And in almost every instance you give them honest and sincere compliments. When they walk...
by Bruce Turkel | Oct 18, 2021 | Bruce Turkel, Is That All There Is?
Here’s the thing: In the 15 years I’ve been writing this blog, I’ve only invited a guest post once or twice. But just yesterday Forbes Magazine reviewed my newest book, Is That All There Is? I couldn’t resist sharing with you. Click HERE to...
by Bruce Turkel | Jun 8, 2021 | All About Them, Branding, Bruce Turkel, Building Brand Value, Is That All There Is?
Click HERE if you’d rather watch the video. I remember an example of the power of great copywriting, where adding one simple word doubled a product’s sales almost overnight. The product was shampoo. The word was “repeat.” The new line that sold so much...
by Bruce Turkel | Jun 17, 2020 | All About Them, Branding, Bruce Turkel, Building Brand Value
It’s time to be honest with yourself. You know all the things you’ve been meaning to do but just didn’t have the time? Organize your closets maybe, weed the garden or write that book you’ve always been meaning to write? Here’s a newsflash...
