by Bruce Turkel | Nov 9, 2021 | All About Them, Branding, Building Brand Value, Is That All There Is?, Marketing & Advertising
Click HERE to watch the video. Quick – what is the first classical music masterpiece that you can think of where you know the title, can name the composer, and can even sing the piece’s main motif or theme? Got it? If you’re like most people I’ve asked, you answer is...
by Bruce Turkel | Sep 15, 2021 | Branding, Bruce Turkel, Is That All There Is?
If you’d rather watch the video, click HERE I can’t speak for you, but whenever someone mentions “The Periodic Table,” my eyes glaze over just like they did when I tried to memorize its patterns back in Mr. Schultz’s 11th grade chemistry class. Today I sometimes come...
by Bruce Turkel | Sep 8, 2021 | All About Them, Branding, Is That All There Is?
Click HERE if you’d rather watch the video. According to FORTUNE Magazine, the Great Resignation has stunned many business owners and employers. Believe it or not, nearly two-thirds of U.S. workers are looking to change jobs or leave the workforce altogether....
by Bruce Turkel | Jul 6, 2021 | All About Them, Branding, Bruce Turkel, Is That All There Is?, Leadership
Are you familiar with Cargo Cults? These groups of islanders were first noted in the South Pacific after their contact with allied military forces during WWII. The concept of Cargo Cults explains the reactions that isolated, pre-industrial island cultures that...
by Bruce Turkel | May 18, 2021 | All About Them, Branding, Bruce Turkel, Building Brand Value, Marketing & Advertising
Click HERE if you’d rather watch the video. Years ago I was up in the Berkshires and saw Tom Rush play at an afternoon concert outside of Dalton, Massachusetts. Because it was an open air gig in a beautiful pasture, it was easy to talk with him...
