by Bruce Turkel | Jun 2, 2010 | Uncategorized
Since the tragic oil spill began I’ve been inundated by reporters wanting to know how much money various gulf coast communities will have to spend to repair their tourism industries. Paradoxically, I believe the question is not how much should be spent but what...
by Bruce Turkel | May 28, 2010 | Uncategorized
In today’s New York Times there’s a Shell ad titled “LET’S DELIVER ENERGY FOR A CHANGING WORLD. LET’S GO.” I’m sorry, but is someone at Shell smoking crack? Here the whole world, or at least the whole Western Hemisphere, is fixated on BP’s tragic oil spill and Shell...
by Bruce Turkel | May 25, 2010 | Uncategorized
I just read an article that outlined Florida congressman Meek’s plan to raise marketing dollars to promote tourism to Florida in the wake of the tragic BP oil spill: “U.S. Rep. Kendrick Meek, a candidate in the Democratic primary for the U.S. Senate, said...
by Bruce Turkel | Apr 1, 2010 | Uncategorized
A few weeks ago I spoke at the Center for Non Profit Management at the University of Miami. While my subject was about branding non-profits, one of the biggest concerns the attendees had was about their finances. Not necessarily about how to raise money but instead...
by Bruce Turkel | Mar 16, 2010 | Uncategorized
Pardon my rant but what is it about people who don’t return phone calls? Over the last few weeks I’ve added a few names to my To Do list — people I need to call to follow up on a meeting or presentation, pitch for new business, check on a proposal. Even someone...
