by Bruce Turkel | Aug 1, 2023 | All About Them, Branding, Bruce Turkel, Building Brand Value, Marketing & Advertising
Click HERE to watch video. Setting Boundaries. Bill told me his New Year’s resolution was to take Fridays off. But then he told me that he woke up early on Friday morning three weeks ago and went into the office. Somewhere on the drive over, it dawned on him that...
by Bruce Turkel | Jun 26, 2023 | All About Them, Branding, Bruce Turkel, Building Brand Value, Marketing & Advertising
Click HERE to watch video. Know Your Customer. Perhaps the most essential element of marketing and branding is to know your customer. Companies spend hundreds of millions of dollars trying to understand what their buyers like and dislike, what motivates them to...
by Bruce Turkel | Jun 20, 2023 | All About Them, Branding, Bruce Turkel, Building Brand Value, Marketing & Advertising
Click HERE to watch video. What is Web 3? Tell me the truth… did you realize we’re up to Web 3.0 already? If your honest answer is “Huh?” don’t feel bad; I’m not really sure when that happened either. As I understand it, Web 1.0 started way back in the dark ages when...
by Bruce Turkel | Jun 7, 2023 | All About Them, Branding, Bruce Turkel, Building Brand Value, Marketing & Advertising
Click HERE to watch video. Is Santos a Synonym for Lying? In the movie Catch Me If You Can, Leonardo DiCaprio’s character Frank Abagnale Jr., was a con man who made believe he was a Pan Am pilot, a doctor, and a prosecutor. In The Talented Mr. Ripley, Matt Damon’s...
by Bruce Turkel | May 30, 2023 | All About Them, Branding, Bruce Turkel, Building Brand Value, Marketing & Advertising
Click HERE to watch video. Being Bad at Something Good. This morning’s run was even tougher than usual. My legs felt like lead weights, I couldn’t seem to suck in nearly enough air, and no matter how hard I tried to keep up, the friends I was running with just kept...
