by Bruce Turkel | Feb 1, 2016 | Branding, Bruce Turkel, Keynote speaking, Marketing & Advertising
Building a better brand is like building a life. Both grow based on an ongoing series of conscious decisions, opportunistic occurrences, and reactions to unplanned events. Plus they both benefit (and potentially suffer) from a bit of luck and a lot of serendipity....
by Bruce Turkel | Jan 25, 2016 | Uncategorized
Choose Your Brand. Have you felt the inexorable forces pulling at you lately? While the potential and promise of new technology is pulling us into the gleaming future the most base and brutal forces are trying to drag us back into the dark ages. Startling new advances...
by Bruce Turkel | Jan 18, 2016 | Branding, Bruce Turkel, Keynote speaking, Marketing & Advertising
There are people who make a practice of not positioning themselves across from me at board meetings. That’s because I spend my time in those meetings drawing caricatures of everyone sitting around the conference table. Actually, I draw pictures of everyone except the...
by Bruce Turkel | Dec 29, 2015 | Branding, Bruce Turkel, Keynote speaking, Marketing & Advertising
The world is undergoing change at an almost unimaginably rapid speed. Technology has forever changed the way we do things. Some companies are figuring out their new place in the world and lots aren’t. Disintermediation is eliminating markets, making certain skill sets...
by Bruce Turkel | Dec 22, 2015 | Branding, Bruce Turkel, Keynote speaking, Marketing & Advertising
Sir Charlie Chaplin wrote the melody for the tune Smile in 1936 for his film Modern Times. The lyrics were added in 1954. Since then Smile has become a popular standard of the classic song book and has been recorded by everyone from Nat King Cole to Diana Ross, Tony...
